Simple pricing, in naira
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Free
₦0/mo
- 25 links / month
- 3 smart links (iOS, Android, web)
- Random slugs
- Links last 90 days
- 1 link-in-bio page (5 buttons)
Starter
₦2,500/mo
- 500 links / month
- Unlimited smart links
- Custom slugs and link editing
- QR codes with scan tracking
- Click analytics: trends, devices, QR scans
- Link-in-bio: all templates, photo backgrounds, fonts
Pro Popular
₦7,500/mo
- Unlimited links
- Up to 3 custom domains
- Countries, referrers, browsers, peak hours
- UTM builder, expiry and password links
- API access and CSV export
- 3 bio pages, remove Routa badge
Business
₦25,000/mo
- Everything in Pro
- 5 team seats
- Bulk link creation
- Up to 10 custom domains
- 10 bio pages
- Higher API limits and priority support